If you’ve been browsing PIXAR electric bikes and noticed the VELOPRO name appearing on familiar models, you may be wondering what has changed—and what it means for your purchase.
According to a brand channel notice issued by Shenzhen Galaxy Co., Ltd. on July 10, 2026, the manufacturer introduced a dual-brand sales strategy effective July 15, 2026. VELOPRO takes over dealer, wholesale and offline distribution business, while PIXAR remains focused on direct online retail through the manufacturer’s official standalone website.
What is the relationship between PIXAR and VELOPRO?
The manufacturer’s notice places PIXAR and VELOPRO within the same dual-brand channel strategy, with each brand serving a different sales channel.
- VELOPRO: Takes over offline distribution, bulk orders and dealer partnerships previously handled under PIXAR, including physical retailers, regional distributors and B2B partners.
- PIXAR: Continues as an online-only brand selling directly to consumers through the manufacturer’s official website. It no longer accepts offline distribution, bulk orders or B2B cooperation.
This is a change in how the manufacturer organizes its brands and sales channels. The notice does not announce that the PIXAR name is being discontinued entirely.
Why might a dealer offer VELOPRO models previously listed as PIXAR?
The transition covers the manufacturer’s dealer supply channel as well as its offline business. As dealers receive products under the new arrangement, customers may see the VELOPRO name on models they previously knew under PIXAR.
During the transition, older PIXAR-branded stock and newer VELOPRO-branded stock may coexist. Product listings, documents and website addresses may also retain earlier naming.
Before purchasing, check the brand, model, colour and specifications of the version you are ordering. If anything is unclear, contact KingRide so we can clarify which version will be supplied.
Does the change affect product quality or specifications?
The manufacturer states that core product technology and quality control standards remain consistent across both brands.
For existing unfulfilled offline orders transferred from PIXAR to VELOPRO, the notice also states that product quality, delivery terms and after-sales commitments remain unchanged.
However, the notice is a general brand policy rather than a specification sheet for every individual bike. When comparing two versions, use the specifications for the exact model and configuration, including the battery, motor, brakes and included equipment.
Will warranty and after-sales support change?
The manufacturer’s notice states that warranty policies remain consistent across PIXAR and VELOPRO. It also confirms that existing after-sales commitments for transferred offline orders remain unchanged.
For a bike purchased from KingRide, our team remains your point of contact for order questions and after-sales assistance. Keep your order confirmation and the documents supplied with your bike so we can identify the correct model and help you efficiently.
The applicable warranty terms and coverage remain those provided with your purchase.
What should I check before ordering?
- Brand and model: Whether the bike supplied will carry PIXAR or VELOPRO branding.
- Colour and configuration: The exact version you have selected.
- Technical specifications: Particularly the battery, motor and braking system.
- Dispatch information: The current estimated shipping schedule for your order.
- Documentation: Any model-specific conformity documents you need.
If you need help checking these details, email support@kingride.shop with the model name or product link. For an existing purchase, include your order number.
Frequently asked questions
Is PIXAR being completely replaced by VELOPRO?
Not according to the manufacturer’s notice. It describes a dual-brand strategy: VELOPRO serves the dealer and distribution channels, while PIXAR remains focused on the manufacturer’s direct online retail channel.
Does a PIXAR name in a product URL tell me which logo will be on the bike?
A website address may retain an earlier product name. Check the current product description and the version confirmed for your order to establish which branding your bike will carry.
Does the brand change automatically mean a different warranty?
The manufacturer states that warranty policies remain consistent across the two brands. Refer to the warranty terms supplied with your specific purchase for coverage details.
Can I request conformity documents before buying?
Yes. Contact KingRide with the exact model and version you are considering, and we can check which documents are available for that bike.
Explore the M9 and C1 Pro
Once you understand the branding, the next step is choosing a bike that suits your riding needs.
VELOPRO M9: a retro-style fat-tyre e-bike
If you are looking for a distinctive retro design, wide tyres and a dual-battery setup, take a closer look at the M9. Its product page provides the specifications, colour options and current ordering information.
C1 Pro: an e-bike for everyday city journeys
For commuting and everyday trips, the C1 Pro is another model to consider. Its listed features include a removable battery and hydraulic disc brakes. Check the product page for the current branding, configuration and available options.
Still comparing your options? Browse the KingRide e-bike collection →
Source: “Official Notice on E-Bike Brand Channel Adjustment,” issued by Shenzhen Galaxy Co., Ltd. on July 10, 2026, effective July 15, 2026.
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